ahrefs

Google sends 345x more traffic to websites than the Ai tools ChatGPT, Gemini, and Perplexity combined. Here are some other facts…

Here’s one reason why LLMs make wild guesses. And there are serious problems when they do – but still present them confidently.

Outlining an article before writing it is an established technique. Some writers do this all the way almost to individual paragraphs.

A guide to when you should use redirects, the best ways to implement them, and tips like watching out for ‘redirect loops’.

Description meta tags get seen a lot more than most marketing collateral we write. They also guide Google’s contextualisation of the page.