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Is your business on Apple Maps?

Here’s a quick listing that many businesses don’t have: a highlight on Apple Maps, which is free and worth having. Take a look (on an Apple device) to see if your business is there, and if not, spend a few minutes ensuring you’re included. You’ll need a logo to upload (minimum 1024 x 1024px) and a “cover photo” similar to other social media sites (minimum 1600 x 1040px). Other than that, you’ll just be asked for the normal business details and a brief description.

Apple Maps is pre-installed on all iPhones, iPads, and Macs, and although still a distant second in usage to Google Maps, is being used more widely than ever before. Having a business listed on Apple Maps can integrate with other services – for example, users can ask Siri for directions to the business or add it to their contacts directly from the Maps app. Apple Maps Connect, the tool used to manage business listings, offers insights into how users are engaging with a listing.