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Learn about AI for free

A couple of the biggest names in the online world have come up with some free training courses around AI. These could be of interest to any of us in marketing, whatever our experience level.

Amazon’s AI Ready is “a new commitment designed to provide free AI skills training to 2 million people globally by 2025.” As part of this, there are eight courses being made available. For business and nontechnical audiences, there’s Introduction to Generative Artificial Intelligence, Generative AI Learning Plan for Decision Makers and Introduction to Amazon CodeWhisperer, which teaches participants how to use Amazon’s AI code generator.

For developer and technical audiences, there are courses on Prompt Engineering, Low-Code Machine Learning on AWS, Building Language Models on AWS, Amazon Transcribe, and Building Generative AI Applications Using Amazon Bedrock.

Meanwhile, Google has developed a wide range of courses, starting with The Elements of AI, aimed at encouraging as broad a group of people as possible to learn what AI is, what can (and can’t) be done with AI, and how to start creating AI methods. The courses combine theory with practical exercises.

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