Reddit is a far bigger social media platform than its public profile suggests, and I think its users rather like it that way. Reddit’s recent appearance in the mainstream media over the GameStop ‘saga’ was unusual. But can it be used to promote a business? How to Use Reddit Marketing to Grow Your Business on the Jeff Bullas blog suggests it can, but you’ll need to play carefully by the users’ rules, which is no bad thing. It’s a good introduction to a site where you can easily lose yourself for far too long.