More and more people are comfortable with ‘live chat’ services on websites, and they’re a highly appropriate form of interaction in technical business marketing. Many prospects visiting your site will be reluctant to phone you, for a range of reasons, but email is not instant enough for them either. Live chat is the perfect compromise. One of our clients added it to their site last year, and I know they’re very impressed.
However, I’m not going to pretend I’m any sort of expert on this, so it’s time for a little community feedback. What are your views on live chat windows? Are you running such a system? Does it work for you? I’m sure there are a lot of your contemporaries who would be very grateful to hear your thoughts and experiences. Let us know in comments below.