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Some email marketing food for thought

Email works for B2B, the quality of any leads is rated highly, and there’s an explosion of the proportion being read on mobile devices.

Here’s a nice piece of information presentation, by a company called Position2, looking at some recent-ish data in B2B email marketing. You might find some of it quite intriguing (click on the image for the slightly larger original version). As with all good infographics, it doesn’t need any further explanation.

Infographic_B2B_Email_Marketing_120413-1

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