Here’s a really intriguing article which everyone responsible for a website should read. 5 Lessons Learned from 100,000 Usability Studies on the Moz Blog points out some of the most common website issues for users. It’s written by someone whose company has watched “hundreds of thousands” of usability studies over the years.
If your website is suffering from any of the first four of these afflictions, you need to call in a website designer to fix them. It won’t need an entire website makeover, just some common sense. And solving the fifth problem? That’s down to you.