Are you harnessing Google Alerts?
Jackie West
I’ve been using Google Alerts for such a long time now, that I think I’ve been taking this excellent reporting service for granted.
I use it to monitor all sorts of subject matters (work and personal – Morrissey of course included in the latter!).
It’s ideal for monitoring PR – if you want to easily check what is being published about your company online. Plus, you can easily watch your competitors, or simply monitor a technology or process. Basically, if it’s online you can monitor via Google Alerts.
And if you need some guidance, as always Google provide a page or two to give you a helping hand.
What you’ll receive (you can specify when you want them) are email updates of the latest relevant Google results, based on your queries.
You simply enter a search query you wish to monitor.
Try it out – even if it’s only to monitor your favourite football team! (By the way, as with most things Google – it’s free!)
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- Posted on 28 Mar 2012 at 06:45 pm
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