Time to retire?
We all know that it’s important to keep online content fresh/up-to-date, this article, courtesy of Marketo, “The three R’s of content marketing optimization” gives us some focus.
It points us towards reorganising, repurposing, rewriting and retiring content.
The latter (retiring content) I feel is particularly important – how many websites have you visited recently which have tired and out-of-date information? How much information on your own site fits in this category?
- Follow our new articles on Twitter!
- Sign up for our free UK Industrial Marketing monthly newsletter
- RSS comments feed for this post
- Posted on 27 Sep 2010 at 01:26 pm
- More stuff from Jackie West

Be the first to add a comment...
What do you think?