What do readers digest? The most popular stories from Insights into PR and Marketing…
Richard Stone
Richard Stone writes:
There’s nothing more addictive than analysing the efficacy of your Web site or Blog in Google Analytics. So, when Jackie agreed to let me provide her with a monthly digest of the most popular stories on my engineering PR Blog, Insights into PR and Marketing, the statistics geek inside me was delighted.
It’s fascinating to see what people are interested in reading. The blog covers technical PR, social media marketing, advertising and design, Blog and Web site optimisation and moves in the technical media. The readers come from diverse sources including e-mail subscribers (you can subscribe here if you are interested), RSS feeds and re-published content on Blog catalogues, Google and plenty of other inbound links from various sources; including Twitter, Facebook and LinkedIn.
So one would expect the audience to have varied tastes but fundamentally be interested in the industrial marketing arena. And, true to form, this month the three most popular stories were about setting up the title tags on a Blogger Blog, Twitter directory Twellow and the most important thing you can do to optimise a press release for search engines. So, here goes, in order of popularity, this month’s most read technical marketing stories were:
1. Blogging service: Don’t put the cart before the horse
2. Twellow – Like the search function in Twitter only better. Slightly.
3. The most important thing you can do with a press release to optimise it for search engines
I hope this satisfies the statistics geek in you – and the marketing geek as well.
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- Posted on 30 Jan 2010 at 01:37 pm
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