Support in online marketing for every Marketing Manager

Introducing the BMON Insider Programme

With the steady progress of online marketing, it’s hard work to keep up with the competition, never mind maintaining a competitive edge. For the marketing manager in the industrial and scientific sector, where do you go to find helpful – and, most importantly, relevant – information for your sector that you can actually implement? The mainstream marketing media are great at publicising B2C and FMCG organisations with their mega-budgets, relating examples of how they achieve a healthy return on investment. But what about those of us selling in technical sectors?

At BMON we understand fully the frustrations you face each and every day. What we’ve done is to bring together everything you need to know about online marketing, from website design and search engine optimisation to email marketing, pay-per-click advertising and more, and devised a system of providing this information in an easily digestible format – a 10 minute read each week ensuring a steady expansion of your knowledge. This information forms just part of our Insider Programme, which is written with industrial and scientific companies in mind. Dozens of companies like yours have used the Insider Programme to bring themselves up to date, get younger staff up to speed, and to audit the company's online marketing activities.

What you’ll get when you join the BMON Insider Programme

* Each Friday we'll send you a "Practical Steps" sheet discussing a single topic, which you can take a look at over the next seven days. Some subjects may be ones you haven't considered before, others might be ones where you've done a lot of work already – but even so, we’re sure there will be new ideas we can give you.

* BMON's Google Competitor Performance reports – using a special tool we've developed we'll sample (on a daily basis) how you're doing in Google for websites and various search terms. You'll receive an emailed report from this service every Friday, providing graphs showing the position of your website relative to competitive sites in the Google UK results.

* A permanent entry in our Companies Directory providing valuable links to your company website, with on-target anchor text (you'll learn all about anchor text in the “Practical Steps” sheets).

* Access to your own dashboard within our online client area – where you will find an archive of all the weekly sheets, and where you will be able to tailor your Google Competitor Performance reports by entering websites and keywords you would like to monitor, and just to get you going we’ll enter a couple of terms.

* Access to members of the BMON team – we saved the best until last: if you have a question about any aspect of online marketing and you need some guidance, simply email us at any time, and we'll get back to you quickly. "What do you think of…?", "How do I…?" and "What's your opinion on…? are our most frequent emails. We're always glad to help.

How much does it cost? Membership of the Insider Programme is only £100 per month. Dozens of companies have joined since 2008, and if you’d like a personal recommendation, we’d be delighted to point you in their direction. To get the best out of your membership, you should look to join for at least 12 months, but you may cancel your membership at any time.

What happens when you’ve completed your 12 months? You can simply continue and become an Insider Programme Continuer. At this level, you maintain your client dashboard, all archived sheets, your weekly Google Position reports, your access to the BMON team at any time for help and advice, plus we’ll upgrade your membership to give you access to other advanced online tools, such as our fantastic Landing Page Creator.

If you're interested in joining the Insider Programme, send us an email and we'd be delighted to tell you more about what's on offer, and how other companies have benefitted from it.

Jackie West – email: jackie@bmon.co.uk
Chris Rand – email: chris@bmon.co.uk