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SEOmoz

Search engine success: what the experts think

The 2011 edition of the SEOmoz Search Engine Ranking Factors survey is out, and it gives about as good an idea as any of us are going to get when it comes to working out what Google wants from a good website.

Why Tweet?

Every time I've set someone up with a company blog, I've ensured that it posts any new content straight to Twitter (this blog does too, and you can follow it at @bmon). Several owners of shiny new blogs have said: …

What happens if nobody's looking for you?

Why bother investing in getting your website to perform well in the search engines, if nobody's searching for the product in the first place?

This one's a bit technical

If any of you are really interested in today's subject, perhaps you should go and get a job in internet consultancy rather than industrial marketing. But stick with it, because there's a lesson to learn in fairly plain-English at the …

Make those links work harder

A more technical article today, for those of you studying how to promote your website in the Google results. As you know, "it's all about the links". But what constitutes a good link? It's obvious that a link from the …