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Technically, they're known as "exact match domain names": domains such as "red-widgets.com" or anything which focuses on the product, rather than a supplier name. They do seem to do rather well in Google for searches on those terms, after all. …

I've been digesting a fascinating article about the taxonomy of search today (don't worry, I read these things so you don't have to), and it's given me a number of ideas for subjects to cover in future articles here. However, …

Aaron Wall, one of the most highly respected search engine experts in the world, reckons that the Google rankings have just undergone one of the most significant upheavals ever. The article Google's New Search Engine Rankings Place Heavy Emphasis on …

Here's a tip you can have for free. Does your website have a robots.txt file? It really should do. Check by typing in /robots.txt after your sitename – for example, our file would be http://www.bmon.co.uk/robots.txt (and yes, we do have …

A couple of days ago I drew your attention to Google's Knol website, and the opportunities which it might give us as B2B marketers. In Google Knol – Google's Latest Attack on Copyright, respected search engine optimisation specialist Aaron Wall …