Articles here linking to:
Search Engine Journal

A quick way of seeing how you've been doing in Google

It's quite simple: set up a 'segment' showing the traffic which comes from Google organic (natural) search and which does not include your company name.

AdWords: the time has come to get things rolling

We've just started off three more companies this month, all with promising results. In every case, we're able to take the whole project off their hands, and just deliver the website traffic or sales enquiries.

Where to next?

If – like me – you're a fan of using statistics to show you where you should be going, have a read of 10 Things from 2010 that May Shape Your 2011 on Search Engine Journal. The author has pulled …

Back to marketing basics for your website

A nice piece on Search Engine Journal last week called The Four P’s of (Search) Marketing showed how the traditional "Marketing Mix" applies to online website promotion too. Product, price, place and promotion are all relevant here. The product is …

An added bonus from AdWords

A nice article on Search Engine Journal called What To Look At Before Redesigning Your Web Site does exactly what it says on the tin, and it thoroughly concurs with what I discuss with clients when we do website rebuilds. …