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Problogger

You often find out that the terminology which web searchers (i.e your prospects) use to describe something is not the same as the terminology you habitually use in-house.

Here's an excellent deconstruction of a successful email from the Problogger blog, which you'll want to read and digest.

I've been considering for some time writing an article taking you through all the things you need to do as you set up a blog for your business. However, procrastination has proved to be a benefit in this case, because …

I've been delighted to have helped a couple of clients set up company blogs this month, and I'm excited to see how they develop. One of the biggest challenges, which both of these go-ahead companies seem ready for, will be …

Here's one of the best articles ever on email newsletter writing. How To Build a Successful Email Newsletter on Problogger points out that you need to start out by defining what you're trying to do with the publication, and letting …