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Business Marketing Online

Are you making the most of your visitor analysis?

Anyone who has Google Analytics on their website and doesn't spend considerable amounts of time with it, is probably wasting a lot of money in lost marketing efficiencies.

Is February 2012 the time to make changes to your advertising?

For industrial and scientific companies, in comparison with Google AdWords every other form of advertising is a luxury nowadays.

Can we learn something from the village idiot?

What tends to happen with most company websites is that after they're built, there's a very short flurry of improvement as any problems in practice are ironed out, but then there's a gradual slide downhill over the next few years.

Have you asked the one question your prospects will ask?

Every time you make a statement, you need to ask yourself the question your prospects will subconsciously be thinking.

Are you introducing yourself properly?

Why our websites need to be geared up around the requirements of the visitor who might become a customer.