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Blogstorm

Clear the ads off those searches for your trademarks

Big news from the courts yesterday for AdWords advertisers: it looks like bidding on your competitors' trademarks is now going to be stopped.

Using Webmaster Tools to find what's not indexed

Do you have Google Webmaster Tools installed, and an XML sitemap? If you don't, you should probably join our Insider Programme and we can get that sorted out for you. But assuming you've got all that in place, you should …

How to find interesting, relevant search terms cheaply

Google AdWords is rapidly becoming my tool of choice when it comes to researching the important keywords for clients. We run an AdWords campaign using what they call "broad match" (so Google shows the ads on any searches it can …

Can you get your Google results changed quickly?

Blogstorm reports that a website in Holland has lost a lawsuit brought about by its Google results seeming to imply that a company had gone bankrupt, despite not actually saying that on the page. This has some wide implications. If …

Why there are no runners-up prizes in Google

Where do you want to be in the Google results? Top, presumably. But is second position nearly as good? What about third? The bad news for those of us with websites targeting informational queries (rather than transactional – i.e buying …