A client last week had an opportunity to associate one of his products with a breaking news story, but was stuck for an image to include with the news page he was making on his website. All of the available images of the event in question were, of course, the copyright of the professional photographers and news organisations who’d published them, and our client couldn’t justify paying a lot of money for the rights (and nor did he know how to go about doing that anyway). The solution proved to be extremely straightforward. All of the major news organisations had already posted up reports on YouTube, and most permitted embedding the video in other web pages. So all our client needed to do was to embed a video in his page instead of a still image, using the code which YouTube kindly provides beneath each video. As we both said, simultaneously: “Sorted”.