The reasons to rip it up and start again

Photo of Chris Rand of Business Marketing Online

Yesterday I touched on the subject of why online marketing might be something to concentrate on during a recession, and why budget restrictions might mean it's time to "rip it up and start again" when it comes to business marketing plans. Today's article goes much further into that idea, and if you're looking for a well-written argument as to why you should leave all those years of old-school marketing techniques behind, this is it.

6 Reasons You Should Invest in Internet Marketing During the Recession on the Inbound Internet Marketing blog gives you exactly that, and is a great basis for a radical reassessment of what your company does. When you've got more time than money, it makes so much sense – and that's just one of the six reasons. Have a read.

Post to Twitter

Agree with that? Why not share this on Twitter or on Facebook? And if you don't already receive these articles by Chris every day, via email, then join the circulation for free, here...

What do you think?