There Will Be Video

The time was when making a video for your business was a special event, and probably involved bringing in an expensive professional production company. For that reason alone, many marketing professionals have never been involved in making a corporate video at all.

Now things are very different.

If your company isn’t already churning out videos, I predict you will be, in the next couple of years. Videos work, the quality expectation of viewers is now much less exacting, and the equipment needed is available to everyone. You may be doing video blogs, video announcements or video product demonstrations, but I guarantee one thing: as part of your marketing, you will be doing video!

So it may be a good time to start training yourself. Here’s a quick article to get you thinking about the sort of things you’ll need to consider – 6 Tips for Making a Business Marketing Video from the Inbound Internet Marketing blog .

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